#iwill : Guide to Embedding Youth Social Action

#iwill : Guide to Embedding Youth Social Action

The #iwill campaign is an opportunity for employers in Wales to show their support for social action among young people. This includes activities such as volunteering, campaigning and fundraising, all of which create multiple benefits to employers, to communities and young people themselves.

As a leading organisation, we want you to join a growing movement of more than 900 influential organisations from across the UK in pledging to this years’ campaign.

Cynnal Cymru is proud to be working with the WCVA (Wales Council for Voluntary Action) to raise awareness of the #iwill campaign and to provide practical support to businesses wanting to make a difference.


How you can get involved

To support the #iwill campaign, we want to hear how employers across Wales are embedding youth social action into their day-to-day ways of working as well as supporting employers to take make a difference.

This can be as simple as pledging to provide voluntary placements within your organisation, encouraging and supporting your employees to volunteer with local schools or youth groups or developing your recruitment process to positively recognise social action.


Practical information and support:

To support you with your social action or volunteering programme, we have developed a number of case studies as well as a guide to highlight the benefits (for employers and individuals), practical ways to support the campaign as well as call to show your support and make a pledge to the campaign.


iwill – A guide to embedding youth social action (PDF)

Case Study – Play it Again Sport: Adding value by placing volunteering at the heart



About the #iwill campaign

The #iwill campaign is a collective effort involving over 900 organisations from the public, voluntary, education and business sectors with a vision to make meaningful social action part of life for all 10- to 20-year olds by the year 2020. In addition to Defra and the ZSL, organisations pledging to support #iwill4nature include Action for Conservation, Canal & River Trust, Global Action Plan, Groundwork, The Wildlife Trust, WWF, Royal Botanical Gardens and more.

The #iwill campaign was launched in 2013 with cross-party and multi-sector support after research into how the business, education, public and voluntary sectors could support young people to engage in social action.

For more news about the campaign visit, iwill.org.uk and follow @iwill_campaign on twitter or follow the hashtag #byddaf for the latest updates in Wales.