Icon Creative’s Approach to Sustainably Sourced Printed Marketing Materials for Black Mountains College
The aptly named ‘Black Mountains College’ (BMC) in Talgarth is a forward-thinking education organisation, offering immersive teaching experiences through seminars in a range of subjects with the goal of preparing students for the coming effects of climate change. The brainchild of Owen Sheers (Welsh writer and director) and British acclaimed Human Rights Watch Researcher Ben Rawlence, the college uses Brecon Beacons National Park as it’s classroom.
Challenged with heightening awareness for their unique education offerings in an environmentally sustainable way, Icon Creative worked with Black Mountains College to introduce sustainably sourced printed marketing materials that have been used in workshops, seminars and festivals since.
Icon Creative Design is a design agency based in the leafy suburb of Bassaleg. The design company works extensively with clients particularly in the education, regeneration, retail and sports sectors including Swansea University, Newcastle University, Ballet Cymru, Friars Walk and Specific. Working with clients to deliver one off pieces of print through to brand strategy and campaigns, the company has increasingly focused on sustainable and environmental approaches to support businesses in their marketing and communications.